Selling a home requires a systematic approach to pricing, marketing and showing. As your listing agent, JoEllen’s goal is to earn you top dollar for your home in the shortest time with the least inconvenience to you. Competitive Market Analysis and Professional Pricing Strategy The single most important decision you will make about marketing your home will be the price. An overpriced home will grow stale on the market regardless of how many buyers come to see it. JoEllen will analyze the current market and provide you with a detailed, written report indicating the fair market value of your home. JoEllen will assist you in defining your goals regarding price and market time to assure that your home will sell within the time frame you desire for a price you’ll feel good about. Innovative marketing plan to maximize your home’s exposure in the marketplace JoEllen won’t settle for just a sign in the yard and an ad in the paper. Marketing a home requires a systematic plan for targeting the most likely buyers for your particular home. JoEllen exposes your home to buyers through the Multiple Listing Service, Homes & Land Magazine, The Real Estate Book, targeted direct-mail campaigns, as well as international exposure through the Internet. Advertising must create a mood that highlights the unique features of your home so that buyers can easily see themselves living in your home. Biweekly Seller Reports One of the greatest complaints of home sellers is that they signed the listing agreement and then rarely ever heard from their agent! Getting your home sold is a team effort. JoEllen will keep you informed of her marketing efforts through a written report sent to you every two weeks. Inside, you will also find feedback on every showing. JoEllen will analyze the feedback for themes or trends and use this information to make suggestions for improving the marketing plan for your home. You will never be in the dark with JoEllen and you’ll always know exactly what she’s doing to get your home sold! Professional advice throughout contract and repair negotiations The key to successful negotiating is a firm understanding of the options and an ability to create a win-win situation for both sides of the deal. JoEllen will be there throughout the negotiations, informing you of all your options and their potential outcomes. Together with JoEllen, you will be able to sell your house under terms that feel right to you. JoEllen will monitor the entire contract-to-closing period to ensure that there are no surprises- taking you through to a smooth closing. Professional referrals to handle your transaction Whether you’re in need of a contractor, painter, inspector or attorney to get your home sold, JoEllen Mason can put you in touch with the area’s most reliable professionals who understand that a closing date must be met on time! REALTOR¨ referrals throughout the United States If you’re moving out of JoEllen’s local service area, don’t worry. She’ll make sure you’re hooked up with a great agent in your new area. Move with the confidence that JoEllen’s looking after you! She can even coordinate the sale of your home long-distance if you have to move before it’s sold. Now that’s service!